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What we do, best.

At K-Play, we have over 25 years of experience in working with the toy & gift trade. From small market stalls through to multi-national stores, whether they be bricks & mortar, mail order or online. As a manufacturer, distributor, importer and exporter ourselves, we are well aware of minutiae of detail required to get product moving. Our Pillowfight Warriors® are our own range of exciting plush products which have been featured on TV. We develop products for the U.S. and other foreign markets. We have expanded with the introduction of our very own eco friendly wooden animals – Wudimals®, aimed at age 4+ and made sustainably from wood – now over 100 animals in stock and in production! So popular we are now building an exclusive Wudimals® factory in Sri Lanka, employing only local craft folk and using only FSC wood! Probably the only realistically hand carved and hand painted wooden animal toys in the world!
All of our products carry the Lion Mark for safety and quality and are recommended by the independent Good Toy Guide.
As part of our commitment to the environment, our own brands are now members of One Percent for the Planet. One percent of all turnover (not profit!) goes to support organisations working to save the habitat of the animals we sell or promote social justice causes. We are also members of Ecologi where we offset all carbon emissions for the transport of all of our goods from factory to warehouse and plant a tree for every order we receive for our products.